{"id":2175,"date":"2020-07-01T08:00:32","date_gmt":"2020-07-01T08:00:32","guid":{"rendered":"https:\/\/prospectamarketing.com\/?p=2175"},"modified":"2020-07-01T08:00:32","modified_gmt":"2020-07-01T08:00:32","slug":"dental-practice-multi-channel-marketing","status":"publish","type":"post","link":"https:\/\/dev.prospectamarketing.com\/?p=2175","title":{"rendered":"Your Dental Practice and Multi-Channel Marketing"},"content":{"rendered":"<p>To bring new patients to your dental practice you have to let\u00a0them know you&#8217;re there. That means using the power of the Internet to spread the word. What&#8217;s the best approach? A killer website? Social media? Or is there a new platform emerging?<\/p>\n<p><a href=\"http:\/\/dev.prospectamarketing.com\/wp-content\/uploads\/2020\/06\/shutterstock_288951617_edit_01_resized.jpg\" rel=\"attachment wp-att-2177\"><img fetchpriority=\"high\" decoding=\"async\" class=\" wp-image-2177 alignright\" src=\"http:\/\/dev.prospectamarketing.com\/wp-content\/uploads\/2020\/06\/shutterstock_288951617_edit_01_resized-300x243.jpg\" alt=\"shutterstock_288951617_edit_01_resized\" width=\"373\" height=\"302\" srcset=\"https:\/\/dev.prospectamarketing.com\/wp-content\/uploads\/2020\/06\/shutterstock_288951617_edit_01_resized-300x243.jpg 300w, https:\/\/dev.prospectamarketing.com\/wp-content\/uploads\/2020\/06\/shutterstock_288951617_edit_01_resized-1024x829.jpg 1024w, https:\/\/dev.prospectamarketing.com\/wp-content\/uploads\/2020\/06\/shutterstock_288951617_edit_01_resized-768x622.jpg 768w, https:\/\/dev.prospectamarketing.com\/wp-content\/uploads\/2020\/06\/shutterstock_288951617_edit_01_resized-1536x1244.jpg 1536w, https:\/\/dev.prospectamarketing.com\/wp-content\/uploads\/2020\/06\/shutterstock_288951617_edit_01_resized-2048x1658.jpg 2048w\" sizes=\"(max-width: 373px) 100vw, 373px\" \/><\/a>The answer is that there are multiple systems at your disposal, and you should be taking advantage of\u00a0 them all. It&#8217;s the best way to reach as many prospective patients as possible.<\/p>\n<h4>Casting A Wide Net<\/h4>\n<p>Whether they&#8217;re looking for a restaurant, a dry cleaner, or a new dentist, virtually everyone turns to the Internet. That isn&#8217;t going to change anytime soon. Consumer survey after consumer survey\u00a0bears this out:<\/p>\n<ul>\n<li><strong>92 percent<\/strong>\u00a0read review sites\u00a0when they are looking for services like dental practices<\/li>\n<li><strong>88 percent<\/strong> trust the online reviews they read as much or more as personal recommendations<\/li>\n<li><strong>72 percent<\/strong> say that positive reviews give them more trust in a practice<\/li>\n<\/ul>\n<p>The beauty of the Internet is that is puts an enormous amount of information at our fingertips. Consider this scenario: someone just moved to town and is looking for a new dentist. They want to find a provider they can take the whole family to. The first step? A Google search that turns up a list of local dentists, each within a few miles of home.<\/p>\n<p>From there, they will probably read some Facebook or Google reviews. There are plenty of them. These reviews, written by their new neighbors who have had experience with these local dentists, will tell them which practices best fit their needs and have good reputations.<\/p>\n<p>These lesson here? Your dental practice must cast the widest net possible, with a presence on online channels like social media (Facebook, Twitter, etc.), email, YouTube, and pay-per-click ads. It&#8217;s the best way to attract new patients.<\/p>\n<p>Sound daunting?\u00a0Help is available. ProspectaMarketing is an experienced Internet marketing firm specializing in dental practices and the tools of Internet marketing. We help you reach key prospects who are looking for what your practice has to offer. Our unique and thorough approach provides visibility, financial accountability, and ongoing refinement and improvement. You can find out more by contacting\u00a0<strong><a href=\"https:\/\/prospectamarketing.com\/about-us\/\">Lane Anderson<\/a><\/strong>\u00a0toll-free at\u00a0<strong>1-877-322-4440 Ext 101<\/strong>, by email using the form on our\u00a0<strong><a href=\"https:\/\/prospectamarketing.com\/contact-us\/\">Contact Us page<\/a><\/strong>, or online at\u00a0<strong><a href=\"https:\/\/prospectamarketing.com\/\">ProspectaMarketing.com<\/a>.<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>To bring new patients to your dental practice you have to let\u00a0them know you&#8217;re there. That means using the power of the Internet to spread the word. What&#8217;s the best approach? A killer website? Social media? Or is there a new platform emerging? The answer is that there are multiple [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_themeisle_gutenberg_block_has_review":false,"footnotes":""},"categories":[8,11,12],"tags":[],"class_list":["post-2175","post","type-post","status-publish","format-standard","hentry","category-internet-dental-marketing","category-local-internet-marketing","category-online-reviews"],"_links":{"self":[{"href":"https:\/\/dev.prospectamarketing.com\/index.php?rest_route=\/wp\/v2\/posts\/2175","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/dev.prospectamarketing.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/dev.prospectamarketing.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/dev.prospectamarketing.com\/index.php?rest_route=\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/dev.prospectamarketing.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=2175"}],"version-history":[{"count":0,"href":"https:\/\/dev.prospectamarketing.com\/index.php?rest_route=\/wp\/v2\/posts\/2175\/revisions"}],"wp:attachment":[{"href":"https:\/\/dev.prospectamarketing.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=2175"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/dev.prospectamarketing.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=2175"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/dev.prospectamarketing.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=2175"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}