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<\/a>The first thing to know about video is how\u00a0well it resonates with viewers.<\/p>\n- \n
- People retain 95% of a video’s message, compared to 10% of what they read.<\/li>\n
- 82% of Twitter users watch that platform’s video content.<\/li>\n
- More than 50% of Internet video is viewed on a mobile device.<\/li>\n<\/ul>\n
When you factor in that\u00a0five hundred million people watch a video on Facebook every single day, the value of video is undeniable.<\/p>\n
Variety!<\/h4>\n
What sort of video should you have on your site? There are a lot of possibilities.<\/p>\n
- \n
- Practice overview.<\/strong> If a picture is worth a thousand words, moving pictures may be worth a whole lot more. Instead of lengthy text about your practice, use video to show what you offer, introduce your staff, and show the office space.<\/li>\n
- Testimonials.<\/strong>\u00a0Patients explaining why they’re satisfied with your service\u00a0really strike a chord with viewers. Studies show more than ninety percent of people trust testimonials as much as they trust recommendations from family and friends.<\/li>\n
- Patient education.<\/strong> Share your professional expertise to explain various treatments. Your patients want to know these things!.<\/li>\n
- Special Services.<\/strong> Any dentist can fill a cavity. What makes you stand out? Your extra training in dental implants or cosmetic dentistry?<\/li>\n<\/ul>\n
Your website videos should range from sixty to ninety\u00a0seconds in length. That may not sound like much time, but trust us: you can pack a lot of information into one minute.<\/p>\n
Videos\u00a0are one of the most powerful and effective tools for marketing your dental practice, and ProspectaMarketing can help. We are an experienced Internet marketing firm specializing in dental practices and the tools of Internet marketing. We help you reach key prospects who are looking for what your practice has to offer. Our unique and thorough approach provides visibility, financial accountability, and ongoing refinement and improvement. You can find out more by contacting\u00a0Lane Anderson<\/a><\/strong>\u00a0toll-free at\u00a01-877-322-4440 Ext 101<\/strong>, by email using the form on our\u00a0Contact Us page<\/a><\/strong>, or online at\u00a0ProspectaMarketing.com<\/a>.<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"
Is there any video on your dental practice website? If not, there should be \u2013 and for some very good reasons. Video is\u00a0more than a means of\u00a0educating your site visitors. It is a powerful marketing tool that allows you to present your practice in ways that mere words cannot.\u00a0It also […]<\/p>\n","protected":false},"author":4,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_themeisle_gutenberg_block_has_review":false,"footnotes":""},"categories":[8,11],"tags":[],"class_list":["post-2284","post","type-post","status-publish","format-standard","hentry","category-internet-dental-marketing","category-local-internet-marketing"],"_links":{"self":[{"href":"https:\/\/dev.prospectamarketing.com\/index.php?rest_route=\/wp\/v2\/posts\/2284","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/dev.prospectamarketing.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/dev.prospectamarketing.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/dev.prospectamarketing.com\/index.php?rest_route=\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/dev.prospectamarketing.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=2284"}],"version-history":[{"count":0,"href":"https:\/\/dev.prospectamarketing.com\/index.php?rest_route=\/wp\/v2\/posts\/2284\/revisions"}],"wp:attachment":[{"href":"https:\/\/dev.prospectamarketing.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=2284"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/dev.prospectamarketing.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=2284"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/dev.prospectamarketing.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=2284"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
- Testimonials.<\/strong>\u00a0Patients explaining why they’re satisfied with your service\u00a0really strike a chord with viewers. Studies show more than ninety percent of people trust testimonials as much as they trust recommendations from family and friends.<\/li>\n
- Practice overview.<\/strong> If a picture is worth a thousand words, moving pictures may be worth a whole lot more. Instead of lengthy text about your practice, use video to show what you offer, introduce your staff, and show the office space.<\/li>\n